Apr 24, 2021
In this episode, I interview B2B Copywriter and Mentor Christine Gomolka. Christine is an EXPERT at landing clients via LinkedIn and she gives some super awesome and super actionable tips. We also chat about the essential mindset practices that freelance copywriters can use to support themselves and...
Apr 15, 2021
In this episode, I discuss what messaging is and why it’s so important for brands to CLARIFY. Then we go into how to use that message or “voice” across the different pillars of content marketing. There’s a LOT of info in this one so you might want to take notes!
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Apr 14, 2021
In this episode, I interview Patti Haus, who is a conversion copywriter who is obsessed with understanding how people make decisions -- and how to use language to shape those decisions. Her data-driven approach to writing copy helps her clients increase conversions without sacrificing engagement and connection with...